Become A Sponsor!

Main Deadline: July 12, 2024

Banner Deadline: August 12, 2024


The Highland County Fair (a 501(c)3 non-profit organization), nestled in the picturesque town of Monterey, Virginia, is a vibrant celebration of rural traditions and community spirit. As sponsors, you have the opportunity to be part of this cherished event that draws 6,000+ fairgoers during its 4-day duration. Our fair is a delightful blend of amusements, games, farm animals, and live entertainment. From thrilling demolition derbies, truck and tractor pulls and rodeos, to captivating livestock shows and bluegrass music, the Highland County Fair offers something for everyone. By supporting us, your business will be seen as both community-minded and agriculturally conscious. We offer sponsorship packages to meet your specific marketing needs, ensuring your brand reaches a wide audience. Our website, designed by Sundance Media & Design, won Best in Show at the Virginia Association of Fairs Convention. The site gets over 8,800 views per year and is only growing.

We invite your business, organization, or event to become an official sponsor of the Highland County Fair, contributing to the support of this cherished community tradition. Please email any questions to Highland
County Fair Association Secretary, Holli McVeigh at [email protected].


To Apply as a Sponsor:


• Please provide all requested information on the SPONSORSHIP APPLICATION.
• Please also email a high-resolution copy of your logo to [email protected]
• Please acknowledge your approval at the end of the form.
• Please enclose a check or money order payable to the Highland Fair Association, Inc. Online payments can be made by request. *There will be a $25.00 service fee for any returned checks.
• The application can be scanned and emailed to [email protected], or you can mail with payment to the address below. If mailing your application, please mail by July 8th to be received by July 12th.

Highland County Fair Association, Inc.
Attn: Sponsorship
PO Box 366
Monterey, VA 24465


Thank you! We wish everyone a safe and enjoyable Fair!